Towards the end of the August we hyped up our largest giveaway ever and on the 1st of September we announced our 4 years Twitch partnership celebrations in collaboration SCAN by giveaway away a £2000+ gaming PC. Our PC tech community were ecstatic to hear that we would be building the PC on Twitch front page in our new kitchen and then giving the PC away. They were even more mind blown to hear the inclusion of a brand new NVIDIA RTX 3080.
To help advertise the giveaway we created a giveaway banner, Twitch panel and Instagram post with story artwork. We unboxed the parts on stream, showed the finished PC in the background and displayed the benchmarks on social media throughout the month. We found a lot of users who entered used their Twitch prime. With our Twitch+ 70/30 contract we were able to put £200 earnings towards advertisement with Facebook, Instagram and contest websites to help promote new users to join the giveaway.
In September we had over 3 Million minutes watched with Scan and Corsair logos on stream. We built hype by creating a campaign timeline that slowly revealed more and more about the giveaway PC. We placed Twitch chat timers and call to actions across our social media platforms with artwork and backlinks.
Thank you so much for the collaboration and creating such a special time for our 4 years Twitch partnership anniversary.