On Saturday 5th December we focused our content solely on SureFire by taking the viewers on a journey of unboxing the product, removing the packaging, plugging the drive into our PC and backing up our master “BlueandQueenie” business folder to encourage why viewers should regularly backup those important files of family or business.

The focused SureFire unboxing and demonstration coverage was during our peak time of 6pm-7pm. We also did a small SureFire feature during our 12 Days of Christmas celebration event when a viewer picked the gift number allocated to the SureFire drive. With the help of our pug mascot 🐕 we unwrapped the drive on stream with focused SureFire shout outs, a product showcase and making sure to thank all brands who sponsor streamers during the current hard times.

With the SureFire logo set static on-stream we achieved 30,995 minutes watched with 1,910 live views, explaining the products at length and displaying the sleek RGB design of the SureFire drive alongside our own RGB setup.

There’s 2 things guaranteed to get our communities attention and that’s anything technology nerdy and anything RGB so the feedback we received from the community was extremely positive. We built up hype on stream throughout the week before receiving the SureFire package and released several teasing tweets before the unboxing 5th December stream. We had a mass amount of positive engagement replies on our Twitch showcase and social media posts regarding the price. The RGB design was also a focus for those aspiring to keep their setup aesthetically pleasing.

The winner of the SureFire 2TB drive for our 12 days of Christmas event was Laura Avery “Miscue”, from Maine USA. Shes promised to tweet a photo of the drive tagging SureFire’s twitter when it arrives with her. We’ll also be retweeting her tweet.

Ultimately the feedback was brilliant with many viewers buying a drive outright and the sponsored content was very enjoyable!