Using our in house tools and a giveaway host website, Gleam.io we created a contest for “The Red Devil” giveaway PC. To gain entry tickets users had to follow Scan Gaming and BlueandQueenie social media pages. For every page they followed they gained 5 entry tickets.
We securely embeded the contest Gleam.io giveaway onto our own SSL website blueandqueenie.com/giveaway. We’ve found 17% of entries come directly from our website at the start of the month and the other 83% to drop in throughout the rest of the month.
To advertise the giveaway we shouted out the contest on stream each day of December, including the Twitch UK front page sessions where we had up to 4,500 viewers at one time. We created different series of promotional artwork for promoting the giveaway contest on 30 tech based giveaway websites and 20 Facebook PC hardware groups. We also shouted out the contest on our social media accounts with videos and photos reaching a huge success on Twitter with 378,278 impressions.
After the building stream we placed a camera in front of our Red Devil giveaway PC, with all the RGB and effects enabled to show off its amazing features to our stream audience at the press of a button. From this it was easy to shout out Scan and AMD Ryzen and point the viewers directly to the giveaway throughout the rest of the month.
The giveaway was drawn 1st January where we had a total of 11,361 users entered with Daniel Khowis ‘Scxbah’ from Scotland, winning our Red Devil PC. He has been in our community for 4 months, avid first person gamer, streamer and has agreed to tweet photos of the PC when it arrives.