2020 has been tough for everyone and for the festive period we wanted to host a special event for our community with big brand gifts leading up until Christmas. The gifts were very enjoyable to unwrap and well received from our community. Thank you so much for the sponsorship. Giving the current hardships we’re really thankful for your support of our community Christmas event.
As appreciation for helping us we placed a MSI logo overlay onto our Twitch stream, a MSI Twitch panel below our live stream player and a chatbox timer to send “🔥 Check out all the amazing MSI products: https://blueandqueenie.com/msi“ every 8 minutes, linking to our Scan.co.uk affiliate link. Altogether the MSI logo assets were on display throughout our December Twitch coverage of 2.12M minutes watched with 337,484 live views and a peak amount of 4,568 viewers.
We created a 12 days of Christmas poster with photos of the prizes and MSI’s logo on the sponsor footer. We released several call to actions posts across our other social media platforms tagging MSI accounts. Our Twitter posts generating 32,569 impressions and drawing 2221 likes. An extremely successful result with Twitters current algorithm against #ad and external links.